Apple finalizes a Affordable Mac laptop to expand its entry-level catalog. Several sources agree that the project aims at a More affordable MacBook with iPhone chip and that its launch window is located in the first half of 2026, with the focus on competing with Chromebooks and basic Windows laptops.
The idea would be to place it by under the MacBook Air 13-inch models, both in cost and specifications. Figures are being discussed. less than $999 and even a fork of $599–$699which would make it attractive, in euros, for students and SMEs in Spain and Europe.
What is known about the J700 project
According to leaked sources, the team —with codename J700— it is already in tests with suppliers. Everything points to the fact that the mass production It could start between the fourth quarter of 2025 and the first quarter of 2026 to reach stores in the first half of 2026subject to Apple's final strategy.
The move seeks to cover the access segment and gain ground against Chromebooks in education and the affordable Windows laptopswithout neglecting the Air and Pro ranges, which would continue to be focused on users who demand more power or advanced features.
Expected hardware and design
Instead of an M-series chip, the prototypes would integrate a A-series processor (with the Pro A18 (as a candidate). In terms of performance, leaks place this SoC very close to an M1 in multi-core tasks, with advantages in energy efficiency that would favor autonomy and a lighter chassis.
To contain costs, the option would be a simple LCD panel with a size around 13 inches —some sources mention 12,9— and a range of colors unusual for Mac: pink, yellow, silver and blueThe set would prioritize portability and uncomplicated daily use.
The connectivity section would also be modest: Standard USB‑C and, at most, it charges MagSafe, leaving Thunderbolt That is, if an iPhone chip is ultimately used. The base configurations could start from 8 GB of memory and a suitable storage capacity, consistent with an entry-level computer.
Price and schedule in Spain and Europe
The target price would be below the current MacBook Air: figures are repeated from less than 999 dollars and a possible range of $599–$699With the exchange rate and taxes, it would move below 1.000 euros in the EU, which would put it on competitive ground for students, SMEs and users looking for a Mac for everyday tasks.
If manufacturing starts at the end of 2025, the announcement could fit into a spring event, with availability during the first half of 2026In Spain, it would make sense to direct campaigns towards the 'Back to school' agreements are already in place with educational centers and small businesses, where integration with Apple services can be a plus.
In positioning, It would compete with Chromebooks. mid-range (€300–600) and with entry-level Windows laptops (€400–€600), offering macOS and integration with the Apple ecosystem as the main differentiating factor, without professional aspirations.
This low-cost Mac aims to be a access door to the ecosystem: iPhone chip, LCD screen close to 13 incheslightweight design and a more affordable price than that of current Macs, provided that Apple maintains the level of quality and support that characterizes the brand.